My brand looks like everyone else's
Brand Basics Kit: Colours, Fonts and Tone: Choose your colours, fonts and tone of voice in one sitting, check that your text is easy to read, and get a one-page brand sheet you can give to anyone who designs or writes for you.
One payment · instant access by e-mail · HTML + PDF
What it does, in 15 seconds.
“My business looks and sounds like all the others, and people don't remember us.”
Colours, fonts and images change from place to place.
Brand Basics Kit: Colours, Fonts and Tone fixes exactly this. Choose your colours, fonts and tone of voice in one sitting, check that your text is easy to read, and get a one-page brand sheet you can give to anyone who designs or writes for you. You finish with: a one-page brand basics sheet.
Is this you?
“My posts, website and documents use different colours and fonts.”
“My logo and identity weren't made from a clear written brief.”
“Different people (or I, on different days) write in very different tones.”
“I can't describe my brand in three words.”
“My About page is a list of services, not a story.”
What you get.
Small app + PDF · Interactive builder + PDF · Growing
Colour picker with readability check
8 free font pairs
Tone of voice dials
One-page brand sheet, filled in for you
Roll-out checklist
Small app (interactive HTML)
Opens in your browser, no install. Fill it in on screen; it does the work and keeps your answers.
Printable PDF
The same content to print, save or share with your team or accountant.
What you get, concretely.
Real pictures of the product, not a mock-up of a promise.
Three steps. That's it.
Choose your colours, fonts and tone in one sitting.
Fill it in on screen (your answers save on your device) or print the PDF.
Finish with: A one-page brand basics sheet.
What changes for you.
One problem, solved
Made only for “My brand looks like everyone else's”. Nothing you don't need.
Your numbers, your words
You fill it in with your own business, so the answer is yours.
Use it today
For a business that already sells and wants more control.
Made from real work
Built from what we use with ALEXIS clients, in plain English.
Is it for you?
It is for you if
- People starting their own business or brand
- Freelancers, consultants and professionals who sell their own services
- Small and medium businesses without a specialist for this
- You already have clients and want steadier, more predictable results.
It is not for you if
- Large companies with a full in-house marketing or finance team.
- Anyone looking for a promised income or a quick trick.
Who I am, and why I made this.
I'm Ana Maria Sufana, founder of ALEXIS in Dubai. My 35 years in business took me from simple employee to manager, then consultant, then entrepreneur and business owner. I have sat on every side of the table.
Everything in this product is built on that road: the trials and the failures, the good and the bad. Nothing here is theory. It is what I learned the hard way, written down so you don't have to pay for the same mistakes.
And I use these tools myself, every day, in my own business: the AI assistants, the automations, the plans and the workbooks. ALEXIS itself runs on them. I keep what works and I drop what doesn't.
- Built on real business experience, not on theory
- I use these tools in my own business before I sell them
- Plain words and concrete steps, made for small businesses
Brand Basics Kit: Colours, Fonts and Tone
- Colour picker with readability check
- 8 free font pairs
- Tone of voice dials
- One-page brand sheet, filled in for you
- Roll-out checklist
- Interactive HTML page + printable PDF
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Instant download, saved in your account. Secure payment on Payoneer's or PayPal's page: we never see your card details. Digital product: all sales are final, no refunds.
Two products that finish the job.
People who fix this problem usually need these next.
Logo and Visual Identity Brief
Solves: My brand looks like everyone else's
A smaller first step on the same problem.
$7
Brand That Blends In: The Brand Kit
Solves: My brand looks like everyone else's
Fix the whole problem, not one part: this workbook plus 5 more, in order, with the cause check and plan.
$77Before you buy.
What exactly do I get?
Two files: a page you fill in on screen (HTML: it opens in any browser and keeps your answers on your device) and the same workbook as a printable PDF.
Do I need any special software?
No. Any browser on a phone, tablet or computer. A printer is optional.
Is it right for my business?
It's made for people starting their own business or brand, professionals, freelancers and small and medium businesses, in the UAE and anywhere else. The examples are examples: you type in your own numbers and words.
Will it guarantee results?
No product can promise that. It shows you what to fix and how; what changes depends on your market, your offer and the work you put in.
How do I receive it?
Right after payment you receive the download with the HTML and PDF files.
Can I get a refund?
No. This is a digital product that you receive immediately after payment, so all sales are final. Questions about your order? Write to sales@alexis-uae.com.